But I haven’t always done this.

In a previous life I was a clothes designer, working with brands like Caterpillar, Coca-cola, Musto, Reebok, Rockport, Ellesse and Craghoppers. This gave me so much experience within the corporate world and I gained an incredible insight into how big brands design, develop and protect their brand identity.

After 15 years I had no intention of leaving but took a break to have my daughter. To keep busy and stay connected to my creativity I started doing freelance work for small businesses and local charities.

There was no going back now.

The businesses I work with are very similar to me.

Together we are passionate, dedicated and optimistic that we can build a better world for our children. 

The difference between us is our skillset, I couldn’t run their business, they couldn’t run mine. But this is precisely why I can be so valuable to them. They are often full to the brim with ideas but just don’t know how to execute them and breathe life into them. 

That’s where I can help.

After working with a client, I love to watch their confidence grow as they show off their new graphics or promote their latest offer. They stand tall as they feel their brand finally fits their ambition. 

Nothing gives me more pleasure than when I see the ripple effect of this, watching them reach new and bigger audiences and accelerate their impact. 

Every client who works with me also gets a new cheerleader. Because I only work with businesses that I believe are doing amazing life changing work, it is an honour to support them from the sidelines as they take their new branding to the next level. 

Fashion designing was fun but it didn’t make the world a better place. 

Now I know with every logo, every VIP session, every brand guidelines I put together, my clients and I are designing a better future. 

Shall we design a better future together? 

Let’s have a conversation. Click here to book a call.