Caz’s Kitchen

Caz’s baking business genuinely started in her kitchen. When demand grew too big for her wee house, she found premises in up and coming Waterloo, Liverpool. She had a really clear idea of how she wanted the shop and her branding to look.

She became one of my very first clients and we worked closely on everything from her logos and menus to decals for the shop window. Caz has an incredibly strong vision but within that has allowed me a huge amount of leeway. Our businesses have grown side by side for the last 7 years! Within that time I have provided everything from menus, order forms, social media tiles, stickers, loyals cards & vouchers. She even lets me draw all over her windows sometimes. She also happens to make the very best cake in the North-West… or in my opinion… the world!!


2014 to Present


“When I moved into my premises, I needed to create a fun, friendly, unpretentious, accessible brand identity. Sally helped me to develop my logos and consistent branding across my business, then subsequently has designed all my relevant artwork, menus, fliers, promotional materials, social media graphics and more….”

Caroline Hill

Owner, Caz's Kitchen, L22

Caz's Kitchen Branding