Have you ever fallen out of love with your brand colours? How do you know if you should change them or not? Let’s explore when, why and how to update your brand colours when they are no longer serving your needs. Having a consistent colour palette is one of the...
How to optimise images for the web is something that comes up with my clients on a regular basis. For the last few months I have been helping out my awesome website mentor Vicki Jakes in her Membership Group, Supercharge your Website on Facebook. I help coach other...
Over the last 4 years I have gained a lot of insight into making content that is clearly accessible to the visually impaired. When I started working with several organisations including Brightlife, Age Friendly Cheshire, Social Butterflies and Age-UK Cheshire on their...
Choosing a colour palette for your brand is more complicated that just picking colours you like! I have collated this super simple visual guide to Colour Psychology to help you make your brand stand out from the crowd. Research into consumer behaviour suggest that...
If you are a small business owner and spend any time on social media then you will know that having a consistent brand image is one of the things that successful and recognisable brands excel at. You might be one of those lucky people who is naturally creative. Having...
As a small business owner or start up, you might be wondering whether to design your own logo or pay someone else to do it? The answer to this may be simple for you. If you do not have the time, skills or tools to design your own logo, then working with a designer is...